HOTEL'S MARKETING GRADER

Take this short quiz by answering the questions below!

We will send you a report on how good you are doing.

Buzz Attraction

       

STRONGLY DISAGREE

STRONGLY AGREE

01
Does your website traffic increase in most months?
02
Do you have a website optimized for mobile?
03
Do you generate visitors directly from search engines?
04
Do you generate visitors to your website via social media?
05
Do you have a blog and does it generate any traffic to your website?
06
Do you generate visitors directly from pay per click traffic?
07
Do you have a SEO strategy?
08
Is your company using social media to build brand awareness?
09
Do you have an online reputation strategy?
10
Do you often update and optimize your website pages?

Buzz Conversion

       

STRONGLY DISAGREE

STRONGLY AGREE

01
Has your website been designed to drive high conversion rates?
02
Have you defined the profile/demographics/characteristics of an ideal customer?
03
Is your website translated to your main customers’ languages?
04
Does your website have videos that transmit upfront the real experiences customers can have?
05
Does your hotel have the same pricing and cancellations policies in every sales channel?
06
Do you convert a larger number of reservations from your website visitors in most months?
07
Do you track which traffic sources convert into reservations?
08
Do you often set new promotional offers online?
09
Do you track your website analytics so you can improve results?
10
Do you have a mobile booking engine?

Buzz Delighter

       

STRONGLY DISAGREE

STRONGLY AGREE

01
Do you often organize guest leisure activities and events at your hotel?
02
Do you have a large number of loyal customers?
03
Do you send promotional offers to your previous customers?
04
Do you often send email marketing messages?
05
Do you have a strategy to invite guests recommending you online?
06
Does your hotel have a better online reputation than direct competitors?
07
Does your hotel take necessary actions to improve online reputation?
08
Are most of your customers following you on social media?
09
Do you have a strategy to engage your customers on your social media pages?
10
Do you analyze your results each month so you can continuously improve them?